LinkedIn helped me land my first Customer Success role.
In March 2020 I started a role as a Customer Support Lead. Little did I know what was coming next. Soon after, COVID-19 hit hard. My company put me on unpaid leave and told me to start looking for a new job. Not great timing.
For the first time in my life, I was unemployed, scared, and upset.
With little time to feel sorry, I had to think about my next steps. I knew I loved interacting with people. I’m skilled at finding solutions for problems and building relationships. I have experience managing the three Ps (people, processes, and projects) and have solid training skills.
Through my research in discovering my path forward, Customer Success kept popping up. There was a growing demand for it, and I believed I had what it takes to be successful.
Eventually, I landed my first CSM role through LinkedIn. A VP from my previous company approached me on LinkedIn and offered to start the hiring process with them. I ended up completing the process and accepting their offer.
Here’s how I did it using LinkedIn and how you can too.
Up until that time, I had a LinkedIn account but I didn't do much with it. But looking at the stats, it’s the first place I went for help.
I applied to almost every CS role. I didn't get a response. I posted that I was looking for a CS job. Many people engaged. But again, no job offers.
Looking back, here’s where I went wrong:
My spray and pray approach wasn’t working. So I took my blindfold off and started throwing darts.
Protip: Approach colleagues and peers and ask them to write a few words about you. Do whatever it takes to separate yourself.
After tightening up my profile, it was time to focus my efforts on creating value for others. I did this by sharing my thoughts about CS and adding value to other discussions.
All of these were designed to elevate my brand and make me more marketable.
Don’t be shy. Share your perspective.
Last but not least, I connected with professionals in the industry.
I can't stress enough the importance of networking during your job hunt. It's a wonderful way to develop your elevator pitch for interviews and a great chance to learn from others. Approach, present yourself, and kindly ask for 30 minutes of the person's time - you'll be surprised how many are willing to help.
They might even have an opportunity just for you, or they might connect you with the right person. Luck is where preparation meets opportunity. Prepare now so you can take advantage of serendipitous moments.
When I finally started making it to interviews, LinkedIn helped me research and prepare.
The real gold is in the "People" section. There is so much to learn there including:
To wrap it all up, utilizing the full potential of LinkedIn can take you to many great places, even land you your first CSM role.
Currently, I’m starting my second role as an Enterprise CSM at LinearB and am well aware of how hard it can be to break into CS. Having said that, I know that without help it would have taken me much longer.
If you’re in the process of trying to break into CS and are active on LinkedIn, reply to this email and let me know what’s the one thing you have learned so far in your journey.
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